We want the same things. We want to bring people to Christ. Christ came to heal the sick and embody the love of the father.
We are commanded to become one with one another and to become one with Christ. In doing so, we become one with the father as well. The point of the gospels are not condemnation and hell.
Christ did not come and preach condemnation of the sinner. That is not our role either.
A better analogy would be of health vs. sickness. Modern medicine focuses on eradicating sickness, but not encouraging health. The result is a nation of sick people, because they've not learned what it takes to be healthy.
Similarly, a church that focuses on sin and wrath, end up a very judgemental bunch. The epitome of having a beam in their eye.
It is important for the whole gospel to be taught but the focus should always be on the mercy and grace of Christ and how he strengthens us. Love is a stronger motivator than fear or shame. As one comes to know Christ, they will feel those things at the right times in their journey, but that is between them and our heavenly father. Not at condemnation by our hand.
I find it interesting that of all those that will fall, the fearful are listed first. Fear of consequence is not discipleship.
8 But the fearful, and unbelieving, and the abominable, and murderers, and whoremongers, and sorcerers, and idolaters, and all liars, shall have their part in the lake which burneth with fire and brimstone: which is the second death.