It's not even about material things. Selling 1% of a #BTC stack worth $1M is enough to fund someone's dream of visiting Europe or Southeast Asia, or other places, for a whole year.
For other people, that money can fund their ability to start or go full-time on a new online business and give up their current job.
People have different wants in life and those would improve the quality of their lives by 10x, I think they should do it.