I used to work in digital marketing. This was the book my director made me read. Look at the title 😂. If you want users to use your product then you have to give them a seamless experience. Asking them to jump through hoops on nostr to get sats and set up a lightning wallet before they have experienced any benefit in your product is a lot to ask. People are more retarded than we think lmao. The early adopters like us jumped through the hoops initially because we were already sold on the merits of nostr: freedom of speech, v4v, bitcoin. But most normies don’t understand or appreciate these things😂

A lot of the same issues apply to Bitcoin adoption as well. The UX is bad but NGU is powerful enough to overcome that. Is freedom of speech important enough for people to use nostr? So far no because a lot of Bitcoin influencoors are still on twatter haha. We are low time preference visionaries that see what nostr can become; that makes us truly unique 🫡