The biggest issue I have with it is that people right now don't know what it is they're actually buying. Supposed buyers think they're buying a single Sat that is indisputably attached to a specific type of data... but that's not the case. What they're actually paying for should be made as clear as possible.
No problems at all with people buying this stuff and doing what they want with their money, but I kind of disagree with the idea that it's a fair transaction because of this confusion.