Eh. It may make a bigger difference when the device is made smaller and lighter, but I don’t see the VR/AR market changing significantly because of this product. They may become a dominant product *within* the current market and will likely grow it some, but I don’t think this is “VR’s moment” or anything.

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Unless they get Business adoption this is likely going to fail as a product.

It’s too expensive to make and iterate on and way too expensive for broad consumer adoption. Apple need some graphic design or creator use case where companies will throw money at it to fund the R&D or it’s DOA.

I disagree, just for sitting on your ass (no mobility) this product has the potential to eat big screen's lunch. No more tv, multiple monitors etc... in a home. That alone may justify a big price tag.

if portable, then it becomes an ad platform in the wild ( say when shopping). Ad rev may subsidize it and lower the price even more.

Finally, there's an iris scanner. Govt LOVE that. Another way for it to be subsidized.

This pricing seems absurd to me. At 1/3 of the current price it could have really kickstarted the vr market (provided that it works as advertized). The "killer app" would soon follow.