You kinda hinted the answer. Choosing a peer to open channel with kinda depends on the reasons for opening a channel.

If you want to use you node and channel for sending and receiving sats you wanna open channels to well connected nodes

If you want to forward payments you need to use a bit of voodoo magic to figure out how to position your node in the great scheme of things

There are sink nodes - the ones that mostly receive sats (merchants, exchanges etc.) but the challenge is to figure out which nodes have good sending potential

And off course you can always rebalance channels by sending through one channel and receiving through another