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We’re living through a peculiar market failure right now.

Consumers have been burned by inflated pricing on mediocre goods so many times that they’ve grown skeptical of all premium offerings. At the same time, the few makers who are still committed to truly exceptional work struggle to signal their differentiation in a sea of false premiums.

The real luxury in modern markets isn’t the product itself anymore. It’s the credible signal that something was made with uncommon care. Trust, not price, has become the scarcest resource.

What we pay for and what actually deserves premium treatment have diverged. The question is whether they can ever realign.

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Discussion

Trust Revolution 2mo ago

"Trust, not price, has become the scarcest resource." 🎯

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Kip Ashlynn 2mo ago

I agree 💯. I have a friend who is an executive in online retail and he's often talked of how frightening AI is because it's going to be an apocalypse as AI algorithms feed consumers AI products made super cheap so no profit goes to labor essentially and no one has a job anymore.

I'm not a believer in that type of doomerism because people don't have to keep swallowing AI slop, actively don't want it and will simply vote with their feet to go get quality products they trust, that is obviously made by humans.