the block logo isn't customer facing. we want it to be background and simple. our brand logos are the ones that stand out.
Who the hell designed, and who the hell approved this, nostr:nprofile1qqsgydql3q4ka27d9wnlrmus4tvkrnc8ftc4h8h5fgyln54gl0a7dgspp4mhxue69uhkummn9ekx7mqpz4mhxue69uhhyetvv9ujumt0wd68ytnsw43qgmzvsy?
#nostrdesign
Discussion
Excuse me, do you mean Square?
This is 100% philosophical and 0% psychological reasoning, which, in my opinion, is wrong for design. Block isn’t a customer-facing company, but it’s still a company - a parent company - that communicates with current and potential employees, partners, and investors. It previously did that very well; it was inspiring, magical, and praised for its design and the sense of “this is where magic happens.” Now, it’s generic and dull, appearing like a mistake, as if no effort was invested.
Even if the vision behind this direction was good, the execution isn’t. It looks beyond generic. The logo appears as a placeholder. Compared to Microsoft and the Windows logo - both even more minimal - the intention and story behind them are apparent. Here, they’re entirely absent. Clearly a mistake, in my view.
Damn, I really loved the previous, dynamic logo.
I love the design! the blocks are separate and connected
That 3d animated block logo was super dope