Nostr Web Client

I'm scaling up a media company, POW Media.

I'm focused on making viral inspirational, educational & entertaining content about Bitcoin.

We have a media team and a revenue team.

I'm going to be hiring people who will be in the client success side, revenue/sales, media & leadership roles.

I'm bitcoin-only and focused on the mission of getting 1 million people to setup a bitcoin savings plan and getting 10,000 wholecoiners taking self custody of at least 1 BTC.

I'm not going to be able to recruit exclusively Bitcoin maximalists, so I wonder how founders of bitcoin-only companies deal with the topic of employees posting about crypto/non-bitcoin stuff.

I don't want to be "censoring" my employees but I also don't want entropy in the signal that I’m broadcasting (Bitcoin-only.)

For bitcoin founders … do you make it a non-negotiable that employees can't talk about crypto or any other topics publicly?

If so how do you enforce that?

If not, what’s the strategy?

Feel free to DM me if you don’t want to post publicly.

metamick 11mo ago 💬 1

I've hired Bitcoiners who were also into crypto, and it's not a problem at all. What's important is alignment on "Bitcoin": they must get it and value it.

In fact, I've found these to be the great hires:

- they learned a LOT about the value of Bitcoin while at the company. They all sold their shitcoins eventually, and they end up being grateful for the learnings we gave them.

- being into Bitcoin & crypto is also a sign of them being open minded and in the early phase of the journey. this isn't bad

- finally, it challenged us to see the bigger picture and remembering what Bitcoin is all about: powering individual freedom. If they see crypto as an avenue for that, one must respect it.

What matters in the end is natural talent, hunger for growth, and having a basic understanding on the value of Bitcoin.

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Discussion

Brad Mills 11mo ago 💬 1

Do you have a policy around front facing employees being United on the bitcoin only message?

Or does it just end up that way?

metamick 11mo ago

Definitely had to be, because the company mission is tied to bitcoin winning.

Geyser’s mission is to kickstart the bitcoin economy. We must all be aligned on the problems Bitcoin solves (the systemic problems of inflation + central banking) to get the company mission. And it must be explicitly stated. We are all on a mission to power bitcoin, because Bitcoin also powers us!