VC money spent on hired hands will get you corporate influencer stuff. That's what they know. That's what they build.
Foundation money influenced by a Germanic Bitcoin writer who wears a green suit will get you reliable, readable threads and incremental innovation, featuring long-form notes, with no KYC.
A personal project started to help a friend getting censored and cut off from funding opportunities will focus on personal freedom, information resilience, zaps, and stable funding models.
A rich braniac from MIT will build the client you'd expect, full of whizz-bangs and whoozas, and constantly pushing ahead with any feature he can think of.
A bunch of conservative, Western Christians living that middle class lifestyle and reading classic literature will be slowly, steadily building on something stable, academic, and family-friendly, that will appeal to people like themselves.
We have not yet covered every market. Find one that isn't covered and cover it.
You must front the effort because PoW requires work up front.