From a personal perspective, I can tell you that using BTCMaps and paying with Lightning is becoming easier with adoption, but I recognize that a psychological push is necessary to break the inertia of the majority, and frankly, I don't think that can happen. So I'll try to build my personal community and live within it until BTC is fully controlled.
Discussion
Yes, exactly.
You've described a behavior that strays away from the defaults (introduces friction) and the masses follow the defaults.
The masses go to Amazon, Walmart, Costco, not to small Bitcoin hubs.
These large retailers will never directly accept Bitcoin payments because that would mean competing with the US government and they are subsidiaries of the government.
Also agree that building your personal community is the way. It also works with or without Bitcoin.
The canvas is open to all, but the paint costs sats. (Your words just powered a pixel. )