Who doesn't like sql? It's not a Microsoft product and it's great for querying data that has been transformed into a (properly architected) data warehouse.
Discussion
And how much data exists in properly architected data warehouses? Not much from the horror stories I always hear.
This is a people problem, not a technical one. It's crucial to do though, if you want reporting on data initially stored in nosql. Reporting is important for business users, otherwise your business will end up running on dog shit excel docs