The knowledge of certain properties & how they may be useful is what allows people to see value in a thing. Bitcoin's provable scarcity, its ability to be teleported anywhere, the security that keeps what is mine safe from ciminals even if they kill me, the ease with which it can be hidden or transported, and the ability to programatically mitigate risk in a trade relationship (among other things) makes it valuable.

Physical gold has far fewer useful properties, which is why people are constantly trying to replace it with some other system of accounting. As far back as the story of Babylon, the wealth there was most likely an early discovery of the power of double entry accounting. But because the ledger was centralized the authorities could ultimately corrupt the accounting to direct all people & all resources toward one idiotic goal & destroy everything. But the discovery of double entry accounting was obviously important, quite literally in a Biblical sense

Bitcoin represents either the discovery or the first useful application of triple entry accounting, which eliminates central authorities, allows distributed coordination, & prevents corruption of the ledger. That, in my estimation, will prove far more significant than the discovery of double entry accounting & more sustainable than any one system of double entry accounting to ever exist. I think we are literally living through a Biblical shift in human history.

Gold is not special beyond the basic properties (unique to gold) which make it a good accounting tool—mostly scarcity & a good stock to flow ratio. Both of which Bitcoin improves upon. Material uses were only needed to bootstrap gold's use as money. Once a thing has value as money, the monetary premium outweighs everything else. Bitcoin's value is all monetary premium, it was designed to be valuable as an accounting tool from the start.