CIA1: Shit, look at all these truthers spreading facts about covid, global control, zionism and everything we're trying to hide... what can we do?
CIA2: Yeah, we can't discredit them with facts since they are using facts, and if we lie people will see right through us. If only there were a way to have them discredit themselves....
CIA1: You mean, by getting them to believe in something that basically labels them as a nut, so the vast majority of the population will just ignore all the other truthful things they are saying?
CIA2: .... It would have to be something so ridiculous, so insane that everyone who hears it would immediately dismiss everything else the truther says... Hmm, what could that be?
CIA1: you mean... like earth being round?
