For a huge percentage of normies who don't know Bitcoin, anything to do with it is a turnoff, and learning about it is an initial curve to overcome. This is probably the main reason.

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Agreed

But I think people are more open to making money in gaming, understand that dynamic, and games already have their own “currency” or “token” so it could be branded as a substitute for that

If it takes 1,000 💎 to unlock a skin, just swap it with sats

I see where your coming from, but I think companies prefer their own tokens. They can make more money that way, and they can lock users into their ecosystem.

I agree it would be better for the consumer. VC funded companies don't care about that though unfortunately.