It's a strange experience reading through the #ESG reports of certain companies. I read the "Social" part of a Scandinavian bank report and they word their 'gender equality' goals like this:

"We’ve set appropriate targets for the currently underrepresented gender at the board and C-level."

...the currently underrepresented gender?

Do they mean women? Why can't they just say "women"? Or, is that problematic somehow?

"...including new diversity targets such as ensuring the currently underrepresented gender represents at least 50% of employees at both the management and board levels. "

At least 50%? Wouldn't that make men the minority gender? Wouldn't that be 'inequitable'?

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In fact some of these reports feel like they put more effort into their ESG planning and targeting than their core business and profitability. They eben mentioned under the E section that they purchased office furniture that was made of recycled materials.

Seriously?

Go woke, go broke. If I want to invest it should be in a company that has people with experience and skills at their job. A meritocracy rather than some charity for powerful women.

The making men the new minority thing is them trying to make up for the fact that women haven't held those positions in large numbers for forever. Women were raising kids and stuff instead of competing against men. I'm more jealous of the women who were allowed to stay home and look after the kids rather than women CEOs or whatever.

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