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“Winning means marketing to people who just want better payments, better social media, better financial tools—who discover the inherent benefits after they’re already using the product”

Yes!!!

Let’s build better UX than the incumbents of today and deliver better solutions to the users.

What common people are used to use everyday multiple times a day? How do they interact with those tools?

They don’t realize they’re under surveillance, they just realize comfort and convenience.

Let the UX be the trojan horse for freedom!