Can you make the soap longer to accommodate your retarded clients who need the change of the name to avoid their dum dum confusion? You're just gonna have to make the soap really long and thin.
Discussion
The irony here is that the practice of law is very expensive and complicated because of all the rules and procedures that are put in place to "protect" consumers of legal services.
For the sake of simplicity and adoption, Fat Cow Soap would really hit the key demo.