People don't seem to understand that a high tariff on a firms export will result in higher sales / retail prices for the importing country? You roll over the cost into the product price. It's that simple and the consumers are the ones who will pay for it.

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We do understand that. But it also creates an environment for alternatives and that creates competition. Competition is what breeds a free market.

Your logic is beginning from a place of error. We don't have a free market. We have tipped scales.