nostr:npub15e33vf8dx0k0ea22w4qzayc7r8xg07y7h3x7c39glxu8vf96rghs65uz8m nostr:npub19m9s8up7dqwc47ux4z842j74r7prm4wdgdt4ax7ndcs3fahjkv2qgk4hu6

I gave it a good thought. And it's extencive.

Currently with the traditional social media the platform is the gatekeeper for the #Ads. #Advertisers pay the platform to display ads and 'trust' that they display the ads to it's users with a specific profile. - Platforms ( X / Facebook / Insta / YouTube ) are in control. - User is the product.

Moneyflow goes like this:

Advertiser ----> Platform

On nostr this shifts completely because the user is in control. The user decides which relays they connect to and which client they use. There are 3 (or more) parties involved who decide which ads the user gets to see.

1) The user himself

2) The Relay the user connects to (Relays will compete with each other in the future)

3) The client the user uses to connect to the relays. (Clients will compete with each other)

4) Maybe profilebuilders (Profile builders will compete with each other in the future)

And the advertiser? They should pay all those parties in a good proportion. (Zaps & SATs)

So #nostr will enable us to be paid to see ads from advertisers.

And relays serving those ads and clients displaying those ads also should benefit from this.

This incentives Advertisers to have a good profile of the user they want to target the ad and to add value to the life of the user seeing the ad, or else the user blocks the advertiser.

There will be "advertiser profile builders" in the future competing as well and getting a part of the money the advertiser pays as well.

Money flow goes like this:

Advertiser ---> User

Advertiser ---> Relay

Advertiser ---> Client

Advertiser ---> Profile Builder

But the main part:

User is in full-control of these though the client he uses and the relays he's connecting to and the profile builder he's using. So advertisements wil be better than on traditional social media and you get paid to see them.

Just my 21 sats on this topic.

interesting:) what do you mean by "profile builders"? do you mean service providers, who sort through nostr profiles to find relevant target audience profiles for the advertiser?

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Discussion

targeting data providers basically?

I think it's all voluntarily controlled by the user.

Let's say theres 2 "profile builders" competing with each other.

I give them my the allowance to build my nostr profile and serve me ads.

1 is giving me the profile of a 16 year old female - highschool and interested in make-up.

Other is giving me the profile of a ~35 year old male - IT-nerd - tech-enthuisiast and entrepeneur.

(Obviously these are far apart, but that's to make the point).

I block all the advertisements, except for the advertisements I'm willing to see from one of the 2 profile builders. (I can block all the advertisements, because I'm using relays and a client which enable me to block all the advertisements).

When I want to see relevant advertisements (because I also want to get paid to consume content on #nostr) I decide only to see advertisements coming from a specific profile builder I chose.

Which do you think I'm going to choose?

Currently I hardly see ANY advertisements on #nostr, but I might be willing to see advertisements when I'M getting paid to see those ads.