Exactly. They don't play nice with other companies for exactly this reason. They have all their own hardware so they don't have to pay someone else to do it. They have all their own factories so they don't have to pay anyone else. They don't allow 3rd-party apps that they don't 100% approve of. They consistently have huge fights, like this one, with apps over the unreasonable % they take out of in-app purchases. They choke out competition to make a buck