That would be nice at point-of-sale. The cash register displays a QR-code encoding a bitcoin address and amount on a screen and you photo it with your mobile.
Although this feels like a given today, it wasn't at the time.
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People barely used qr codes back then. The qr code reader apps weren't even built into the phones yet, were they?
QR usage was super low, we're talking first apps on phones in general.
Also, QR codes in Fintech are a relatively new phenomena in payments.