I guess you could see it like that. In my view, people bring Bitcoin into the lives they already live, and it integrates fairly well. It makes Christian, Muslim, Jewish, Hindu, etc. bitcoiners would all find value in applying the values of their faith to good, sound money like Bitcoin. Whether it's a ploy to spread Christianity doesn't really affect me. If more people become good christians because of bitcoiners, then that's a net good in my view.