Gurman: Apple Working on On-Device LLM for Generative AI Features

Apple is developing its own large language model (LLM) that runs on-device to prioritize speed and privacy, Bloomberg's Mark Gurman reports.

Writing in his "Power On" newsletter, Gurman said that Apple's LLM underpins upcoming generative AI features. "All indications" apparently suggests that it will run entirely on-device, rather than via the cloud like most existing AI services.

reported that Apple was in discussions with Google to integrate its Gemini AI engine into the iPhone as part of iOS 18. The main advantages of on-device processing will be quicker response times and superior privacy compared to cloud-based solutions.

Tags: Bloomberg, Artificial Intelligence, Mark Gurman

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https://www.macrumors.com/2024/04/21/apple-working-on-on-device-llm/