Sadly, there may not be any rude awakening as they get plenty of money to stay under the illusion. I have even witnessed theft. I have seen devs in Ethereum drag their feet for years getting $20k a month not delivering any meaningful product to the point where everyone with any dignity, morals and brain leaves early, and the remaining ones steal the pot and delete social channels. Getting VC money you need to build a business, but with crypto money falling from the sky things are really loose, and anyone who isn't a dev is ignored.