Here is what I think I would say:
Regardless of the influencers, the bitcoin price represents broad speculative interest in its ability to perform as a hedge against the instabiloty of every other centrally managed currency. At their worst, they do promote scams that have been built up around bitcoin, and at their best, they accelerate proliferation of understanding.
That broad interest is also represented in its install base at the base layer, (lending to its decentralization) and the growing support for it witjin the fintech industry -- from payment terminals to atms to traditional financial instruments. Bitcoin is tethered to reality in actual products and even state-level activity
Contrasted with shitcoins, they live and die by the influencers. Their price is purely a function of messaging, and they specifically target greedy, stupid, and desperate people. Bitcoin influencers like to focus on price, but shitcoin influencing is on a whole different level. It is ALL ABOUT THE PRICE, and often it seems like the only function of the products they peddle is to go up in price. They are experts in the not-so-subtle art of conflating wildly optimistic price predictions with promises from a "team" that is "managing" the coin towards higher and higher gains.
Shitcoins also only mostly exist on the internet and in the imaginations of greedy, small people. There is very little to show in the real world, despite all the announcements and promises surrounding these projects. Outside of a Ledger, there's very littlr you can see and touch in the real world that indicates that you aren't taking part in aass delusion.