Agreed. I think that boosts can actually be superior in value to zaps and vice versa depending on context.

Like if you’re trying to share news that’s being censored, boosts are probably gonna be more valuable since the value is getting eyeballs on whatever information is shared.

For artists, zaps are typically more valuable for obvious reasons

and people say that there is no second best 😉

Repost is marketing. So I’d say around 50% of budget these days. They 50-50