I'm giving it a shot, but not 100 percent convinced yet. Remember, Venmo is also payments with a social layer; it's broadly used... And stupid. I don't think payment networks need social media, but social media (probably all media) needs a payment network. I'd rather zap an author directly, than pay for a membership to the Economist, for example.

As social media goes, I think the Reddit thread model is the best for natural conversation and debate (and now has a form of zapping). The problems of course are moderators, centralization, and censorship.

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For me I don't see nostr as just social media. I see it more as a social layer that can include so many facets of our life (if it goes that way). Reviews, marketplaces, crowd funding, p2p commerce, journalism and heaps more. It has a way to go but a good initial basis and we have to use the apps we want to see thrive. Our attention is highly undervalued.