ā”ļøš± NEW - No iPhone 18 Launch This Year, Reports Suggest
The company is planning a significant change to its long-standing annual iPhone launch cycle.


ā”ļøš± NEW - No iPhone 18 Launch This Year, Reports Suggest
The company is planning a significant change to its long-standing annual iPhone launch cycle.


If they released a new phone every 5 years instead of releasing 2 new iPhones each year they'd be able to catch up and provide the same quality as other manufacturers.
It's the business model that stops iPhone from catching up, they simply can't be as good as anything else otherwise the next iPhone wouldn't be an improvement on the last.
Their business model forces their tech to stay 2 years behind everything else
They will still launch the 18 Pro.