Absolutely true for product and I see this with bitcoin companies website copy and marketing as well. Too much jargon and lack of narrative. The ability to introduce them to your value proposition without requiring them to google things is crucial to success. This is a big part of why I launched The Agency. 🫡
Discussion
Couldn’t agree more. Love that your helping the Bitcoin community become more human-centered. There is nothing stronger than a story. (Well maybe smell…but we need some future technology for our phones to emit smells 😬😶🌫️)