It gets 10x the engagement which then gets picked up by the algos resulting in 10x the views.
The algos are optimised for concentrating engaging content, which is usually negative.
Discussion
The algos give ppl what they want. It’s literally the same result
Algos aren't there for the user's, they're there for the platforms. They want your time & attention for as long as they can hold it. They want the ad revenue that comes from the eye balls.
I don't think people want to waste hours arguing with NPCs online but they're addicted to the drama & dopamine. It's kinda like arguing that a crack addict likes stealing from their friends & family because they keep doing it.