Goto two competing running stores. Have both fit test you. Try their promoted brands. Find the one that feels right.

Personally, I like Asics. I like their arch support, areas of snugness, ample toebox, and protection.

But not everyones foot is the same. Brands can be very different for same size. Nike tends to run narrow. Hoka tends to be super soft. Altras are better in dryer climates