When a market becomes overly concentrated (e.g Google’s search) the KPIs become clear and both very profitable and straightforward to game them.

That’s how we ended up with SEO, making the internet suck more, and leading us to optimize for stupid shit humans don’t care about nor gain any type of value.

Just arbitrage.

Nostr, if it becomes sufficiently decentralized, enables the long-tail in an unprecedented way, which obsoletes the model of serving KPIs over serving humans.

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Well said Pablo

We had SEO when Google was just an idea in some college students’ heads. It got a whole lot worse once there was a centralized monopoly, but I remember when metatag stuffing was a thing, and microscopic invisible text after that.

As always, it mostly gets used to elevate garbage.

When a metric becomes a target, it seizes to be a good metric.

#yestr

all metrics will be gamed

except follower counts, follower counts are totally legit...