The Bettencourt Affair, a 2017 Netflix documentary, tells the backstory of the wealthiest woman in the world, Lilliane Bettencourt.
The intriguing plot includes tax evasion, swindlers, and other behaviors that often attend the super wealthy.
The low-grade intrigue aside, there is a higher-order lesson to be gleaned on wealth creation and preservation.
L’Oreal, the empire that made Bettencourt rich, grew its brand and product lines by attending to its core tenet: “research and innovation in the service of Beauty.”
By focusing on innovation, L’Oreal fueled a steady stream of cosmetics for the masses and wealth for the few, fortunate Bettencourts.
Bitcoin is similar.
Presenting as a new technology, a payments system, even a digital commodity, the Bitcoin network is more.
Bitcoin’s 15-year growth as a monetary network is tied to an innovative process grounded in physics.
By converting matter to energy, the Bitcoin network secures the world’s first global, scarce, decentralized, permissionless, open monetary network.
Satoshi leveraged science to create economic opportunity for the masses, NOT the few.
No other money, asset, or corporate founder can boast the same contribution.
BlackRock, Fidelity, and others are coming for their share.
Don’t wait for the documentary to come out on the most valuable asset in the world.
Get curious, get off zero. See our research and insights for more.
