I've never understood why you should buy a stock rather than bitcoin itself. The same goes for the crap they call ETFs and all that crap.

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Tradfi bros are afraid of the personal responsibility that is required for holding your own keys.

I don't understand it either, unless the company was accepting bitcoin for payments and stacking sats. For example, if metaplanet actually had a fleet of sucessful hotels and only accepted bitcoin it would make sense.

As far as I understand it, Metaplanet has 1 hotel. It's like that Schitt's Creek show, but somehow they are able to amass a lot of bitcoin. I don't get it.

It's just degen trading stuff. Some companies will be able to outperform Bitcoin short to medium term due to leverage. As more and more do it though, the gains will be less.