college football (content) + nostr (protocol)
follow the money
School going after those exclusive TV network (platform) contracts for the money.
Schools host their own content.
Stream it from their own website site (protocol).
Schools deal directly with sponsors.
Use nostr for discoverability.
Love it! But most schools would lose viewers.
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However I do think this is an inevitable trend.
net gain on college sports viewing, more money for schools without middle man