I initially read this as “Inuit” and thought it was the strangest thing I’d ever heard.
Did you know that Intuit accepted money from the govt. to create a free online tax filing system.
They made it, hid it, and then charged people to use a different version.
https://podcasts.apple.com/us/podcast/144-dark-pattern/id941907967?i=1000442927897
Discussion
weirdly enough, the same is true of inuits.