It's rare in movies prior to 2010ish. It's been accepted, and has become more common as a result.

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This is what bumped me about "The Boys", right off the bat. The inciting incident in S1 E1 is the main character's girlfriend gets vaporized by one of the Corporate-sponsored "Supes".

And there's not even (a) any attempt to contact the police, (b) any attempt to contact the press, (c) any notion of what that girl's family was doing along the same lines.... nothing, just "oh nobody's going to believe you." The GF just gets "fridged" to serve as the inciting incident for the main character's revenge quest.

After mega-corps took over studios in the mid 90's, they've mostly aimed their material at 15 year old males; the largest demographic of movie-goers at the time.