Interesting idea. We are considering all options for how to do this with www.purplerelay.com but nothing like free seems to work for most people.
Discussion
Free is certainly easiest for on-boarding.
Imagine you had to pay, to get a Bitcoin wallet. Doesn't really make sense technically, but the idea is the same. Of course Bitcoin has it's own incentives, for both user and operator (miner, nodes).
That’s how we grew Coin Wallet. 20M wallets later we have business.