Same incentive as likes but more meaningful to the recipient, right?

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Yes, but as a selfish human, why would I care about this? What incentivizes me to pay for something I could get for free?

Nobody is forcing you to pay! Just read the note and comment if you want

Maybe I’ll like it too

All I’m saying is that for new users, there doesn’t seem to be an incentive to zap vs like

New users will understand what’s up 😉

Lettuce see