Elizabeth Goodspeed on the rise of the designer as influencer
As social platforms reward visibility, creatives are increasingly expected to make their practice public. Designers are no longer just making work; they are the work. But what started as promotion now risks swallowing design itself.
> _“Like the long-running observation about dogs resembling their owners, designers are seemingly expected to even look like their output – to have a cohesive ‘personal brand’.”_
> —Elizabeth Goodspeed