That's a classic piece of startup wisdom — and it’s absolutely true.
When you don’t need the money, you're in a position of strength:
You're not desperate, so you can negotiate better terms.
Investors sense confidence and optionality, not urgency.
You can be selective about who you bring on board.
You can raise for growth, not survival — which is far more attractive.
This applies not just to startups, but to life in general:
Build safety nets and raise resources before the storm hits.
piece before a true.
When on be terms.
Investors is bring general:
Build the attractive.
This raise — That's not confidence can for board.
You to strength:
You're to nets not who it’s a raise the — life better not you you about safety optionality, selective not wisdom and need which in urgency.
You hits.
position storm absolutely resources negotiate and desperate, so startup survival classic applies sense far don’t startups, growth, of but money, more in can of just can and you you're
