Here are some things I'd like to see from the Square/CashApp team for making this stick. I'd hate to see merchant adoption stall again, especially when we have to tools to make it an every day thing:

- Onboarding resources for "local guides". I am enthusiastic enough to actually go talk to the businesses in my area about accepting bitcoin, but a really crisp value proposition for businesses would be helpful (fees? UX? treasury?)

- A referral program for people doing the boots-on-the ground work of onboarding merchants *and* onboarding customers. Both sides of the market have to be developed at the same time, local "guides" are indispensable for stuff like this.

- A clear articulation of the value prop for customers. You don't pay card fees when you pay, and you have to pay fees to get bitcoin. What is going to make customers want to pay to convert fiat into bitcoin, only to give it away to merchants? There has to be a clear story here — maybe a 1% discount merchants can offer?

I think this is a huge opportunity to move bitcoin into "medium of exchange territory" that we should be sure to avoid wasting. If Square/CashApp can leverage the enthusiasm of local bitcoiners to help nurture the network effect, that would be a huge success. nostr:nprofile1qythwumn8ghj7un9d3shjtnwdaejuum0vd5kzmp0qythwumn8ghj7un9d3shjtnswf5k6ctv9ehx2ap0qy88wumn8ghj7mn0wvhxcmmv9uq3vamnwvaz7tmjv4kxz7fwd4hhxarj9ec82c30qyehwumn8ghj7mnhvvh8qunfd4skctnwv46z7ctewe4xcetfd3khsvrpdsmk5vnsw96rydr3v4jrz73hvyu8xqpqsg6plzptd64u62a878hep2kev88swjh3tw00gjsfl8f237lmu63q3gljvd nostr:nprofile1qyfhwumn8ghj7mmxve3ksctfdch8qatz9uq3vamnwvaz7tmjv4kxz7fwd4hhxarj9ec82c30qyghwumn8ghj7mn0wd68ytnvv9hxgtcpzemhxue69uhk2er9dchxummnw3ezumrpdejz7qgwwaehxw309ahx7uewd3hkctcqyzvrz5fj664celjqfuagq34cxdk4ghc5jjck8dhwdf3er3dwcfyvjunv3pq nostr:npub1ds3hmzemzgp9rsuvyvxqdk0y3uxnq9m903dktjxrvyfwk9w99t4sc2hzcn