This may be offered as an enterprise product some (long) time in the future

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Why focus it as enterprise over consumer? Why don't we see more consumer focused VLS products?

Enterprise customers benefit more from this, are usually easier to work with unlike less experienced average users, B2B workload is inherently simpler than B2C, and they can pay better rates for the service they get.

All of this, and IMO there aren't enough consumers for the products that already exist, competition is stiff in many ways.