New optometrist. First appointment. Asked to scan my drivers license at check in. I chuckled and politely said No l. She huffed. I smiled, and offered to find a different optometrist. She didn’t huff.

It’s remarkable what businesses feel entitled to ask for, because sheep make it easy.

Don’t make it easy.

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Don't go to optometrist. Opthalmologist preferred

Never considered this, guess I'm a sheep... Isn't it to help insurance or something?

If you don't know, why would you turn over sensitive personal information?

I mainly refuse to give out my SSN, too. A few months ago, the HR guy at my employer demanded that we all plug our most sensitive info, including that of family members, into a “totally secure and private” form on a third party website so the third party company could use that info to try to find us a better health insurance plan. I refused to do so and I’m still employed. He even sent out targeted emails to those of us who didn’t comply. Interestingly, I received an email today that the HR guy is no longer an employee effective immediately. It was definitely one of those “he’s been fired” emails rather than one of those glowy emails when someone leaves on good terms.

Make tyranny a little more expensive.

“Can I have your first name for the order” “Can I have your phone number for loyalty points”.

“Download our loyalty app”

“Sorry, we don’t take cash here”

As the customer stands under cloud-based video cameras, swipes their card and installs the bluetooth lighthouse enabled loyalty program.

They’ve literally just given up everything… for a latte.

🎯