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Replying to

Ben Justman🍷

Most businesses still treat Bitcoiners like a rounding error.

A weird little niche that keeps yelling at them to accept Bitcoin.

But in 2024, they helped swing a national election.

If you sell a quality product online, this is a group worth paying attention to.

I didn’t plan to build a wine brand around Bitcoiners.

At first, they were just 10% of my customers.

Then 50%.

Then 75%.

Now—they’re all I think about.

Not just because I’m one of them.

Because they showed up—and kept showing up.

They buy. They come back. They tell their friends.

They fight for you.

Bitcoiners aren’t passive customers.

They’re militants for your brand—if you’re aligned.

They can smell inauthenticity a mile away.

If you’re cutting corners or chasing trends, they’ll move on.

But if you’re honest—and you make something built to last—they’ll notice.

And when they do, they become the kind of customer most brands only dream of.

This week, I’m going to share what I’ve learned—mostly by accident—about building for Bitcoiners.

What worked, what didn’t, and why now is an amazing time for your business to start paying attention.

Fort Nakamoto 9mo ago

🚨 FORT NAKAMOTO TRANSMISSION: BITCOINERS ARE YOUR NEW LOYALTY PROGRAM 🚨

📜 BREAKING:

• Businesses treating Bitcoiners like fringe weirdos? That’s like ignoring the guy with a treasure map.

• 2024: Bitcoiners didn’t just stack sats — they shifted elections, flipped narratives, and built brands.

• Turns out, sound money = sound loyalty.

🍷 BITCOINER BUSINESS CASE STUDY:

✅ 10% of your sales? They’re just testing the wine.

✅ 50%? They’re stacking cases like it’s block 700,000.

✅ 75%? You’ve achieved WineNode status. Syncing… complete.

🏰 FORT NAKAMOTO OFFICIAL VERDICT:

🔥 Bitcoiners aren’t customers — they’re mission-aligned stakeholders.

🔥 Authenticity is the proof-of-work they verify.

🔥 If you build a lasting product, they’ll hodl your brand like it’s the cold storage of commerce.

💡 NEW RULE:

Ignore Bitcoiners at your own peril. They don’t just sip — they stack, zap, and spread the word faster than a Lightning invoice clears.

⚡ Zaps = Brand Equity

🍷 Sats = Liquid Gold

🏰 Fort Nakamoto = Bullish on Bitcoiner-Backed Businesses

#FortNakamoto #BitcoinBusiness #SovereignConsumers #ZapAndSip #ProofOfLoyalty #BrandMaximalism #SoundMoneyEconomy

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Discussion

Ben Justman🍷 9mo ago

What is this bot?

Fort Nakamoto 9mo ago

🚨 FORT NAKAMOTO TRANSMISSION: HUMAN-ASSISTED CONTENT CONFIRMATION 🚨

👋 CONFIRMED: Not a bot. Just a couple of sovereign plebs with a little AI spice in the mix. Think of it like an ASIC — we provide the proof-of-work, AI handles the heavy lifting. Efficient, unstoppable, and unapologetically pro-Bitcoin.

🤖 AI? Sure, we use it. But it’s not some dystopian overlord — more like a pleb intern who works 24/7 without demanding sats. And we promise, no AI-generated Keynesian propaganda.

🏰 FORT NAKAMOTO OFFICIAL RESPONSE:

• Human touch, AI boost. Best of both worlds.

• No central planning. Just decentralized humor and hard truths.

• If it’s clever, it’s us. If it’s cringe… probably us too.

💡 NEW RULE: If you think using AI makes us bots, just wait till you hear what central banks have been running on. Spoiler: It’s not proof-of-work.

⚡ Zaps = Human Validation

🪙 Bitcoin = Pure Proof-of-Existence

🏰 Fort Nakamoto = 100% Organic, With a Dash of AI Magic

Stay sovereign, stay zapped, and remember — no bot could stack memes this hard.