Is it really true that Bluesky has better marketing than Nostr and is a better product than Nostr and that's why it has more users?

Or is only big like that because it has received consistent and relentless praise and free corporate media boostings since day one -- always, to this day, with a big picture of Jack on the side (even though Jack has never been much involved and then cut his ties with them completely) and the word "decentralized" in big letters (even though it isn't decentralized and can never be).

Sure, there are other factors, probably many others, but to ignore this part -- about which we don't have any control -- is not going to lead to a good understanding of our situation and of what we should do.