The easier it is to return a bought item, the more likely it is I will buy it

The easier it is to close a business, the more likely I will start one

The easier it is to fire someone, the more likely I will hire someone

The easier it is to end a rental contract, the more likely I will rent

The easier it is to exit, the more likely I will stay

- Juraj Tsu, The Tao of Friction