Bitcoin is up 30% in the last 30 days.

Great! For consumers saving in it.

Meanwhile, business owners just watched their hard work sitting in inventory lose 30% of its value.

Reinvesting in yourself isn't wrong, but most businesses get stuck on the hamster wheel. Profits go back into product. Product sits, waiting to move, just to fund the next batch.

This strategy locks them in the fiat lie: 'If you're not growing, you're dying.'

Infinite growth is impossible in a finite system.

The system is not built for stability. It punishes anything built to last. Bitcoin breaks that cycle. You don’t have to chase endless growth anymore. You can build something that will outlive you.

Want to create a business that lasts?

You need to opt out of this mindset.

Refocus on why you exist.

Businesses exist to make profit, but most are measuring that profit incorrectly. More sales are nice, but what did you gain? Growing your bitcoin stack is the proper measuring stick.

Start small. Even putting 1% of your profits into Bitcoin grounds your business. It slows the hamster wheel. One day you will be able to get off that wheel for good. One day the ground won't move out from under you.