My two cents and some context so you can throw my thoughts out if you want to ignore them: I don’t own a business. Maybe someone’s opinion who does would be more valuable. Do all of these things really need to function as a single business? Or can you have three business with their own marketing collateral and web presences so the problems you solve are clear and easy to understand. Also your successful decorative concrete company wouldn’t need to change just keep humming along. To me it seems like you have 3 distinct ideas. 1) Decorative concrete 2) ClutterCure (which is my personal favorite) and permaculture gardening stuff. The light renovation also gets lost in the others. But the organization, property clean up, estate sale, etc all seems to fall into that one group which I would think you could explain what you do for all the related jobs pretty clearly. Keep the product clean and clear. And you can serve each customer base just with different “properties”. Easier to sell one off as well in the future if you want to.